At the Colorado River Alliance (CRA), we believe that a healthy, flowing river is imperative to the long-term well-being of our communities and our state. Our mission is to champion the long-term vitality of the Texas Colorado River through education and engagement.
We dedicate resources, time, and energy to educating Texans about how the Texas Colorado River supports us and how, in turn, we can ensure its long-term vitality. Founded in 1994 and based in Austin, Texas, CRA has been promoting responsible stewardship of the Texas Colorado River for over 20 years, and we continue that stewardship by increasing citizen knowledge of the river’s economic and environmental importance. Along with serving as a champion for the river and for the communities and businesses that depend on it, it is CRA’s goal to educate today’s youth to become tomorrow’s leaders, ensuring a lasting legacy of a healthy river, sustainable use of water resources, and communities dedicated to protection and conservation.